A respondent is completing a survey that asks about personal sexual behavior. The answers given by the respondent reflect what the respondent thinks is appropriate, not how the respondent actually behaves. Which type of self-reporting measure is this?
A. interviewer bias
B. social desirability bias
C. observer bias
D. forced bias
Answer (1)
The correct answer to the question is social desirability bias , where respondents provide answers they believe are socially acceptable rather than their actual behaviors. This can lead to inaccuracies in survey results. Understanding this bias is crucial for interpreting survey data accurately. ;
