In the excerpt, Churchill employs Ethos to establish his credibility and reinforce his rationale for continuing the war. He emphasizes the solid reasoning behind their decision, which is crucial for fostering public trust during difficult times. This rhetorical strategy enhances his authority as a leader amidst the challenges of World War II.
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In the excerpt, Churchill uses Ethos to establish his credibility and trustworthiness as a leader. He emphasizes the solid and practical reasons for continuing the war to reassure his audience. This rhetorical strategy is essential in gaining public support during challenging times. ;